The Power of a Holistic Approach

Running paid social, paid search, and retention efforts together under one team unlocks significant advantages for your business:

• Integrated Strategies: No more disconnect between paid advertising and retention efforts. Our unified approach ensures quick adoption of strategies across all channels without the delays or misalignment caused by fragmented teams.
  ‍
• Financial and Marketing Alignment: By combining financial modeling and forecasting with growth initiatives, we help you scale profitably. Our strategies are built around a deep understanding of your finances, such as profit and contribution requirements, ensuring every decision supports your business’s bottom line.
  ‍
• Streamlined Execution: With all verticals working together, we maintain a controlled focus on developing and implementing strategies that meet your business goals. This synergy eliminates unnecessary coordination, saving you time and driving better results.
  ‍‍
• A True Partner in Growth: We take the time to deeply understand your business, your challenges, and your goals. By collaborating closely with you, we ensure our strategies are not only aligned with your objectives but are also adaptable as your business evolves.

What’s Included?

Here’s a high-level overview of the individual components we bring together:

• Paid Social & Paid Search: Comprehensive management of acquisition efforts across all major platforms.
  ‍
• Retention Marketing: Full-stack retention services, including email, SMS, push notifications, and direct mail, designed to convert new customers and retain existing ones.
  ‍
• Creative Strategy: A robust internal creative team managing everything from ideation to production, ensuring your efforts maintain the creative volume and quality needed to scale.
  ‍
• Financial Modeling & Forecasting: Revenue, profit, and inventory forecasting to align decisions with your financial realities.

I've always despised marketing groups. Aplo Group changed all of that.

They've been worth every dollar I have ever spent on them. Aplo Group works with my business for both paid ads and email/SMS marketing. As far as communication they are always prompt and eager to adapt to the changing marketplace.

Their expertise is second to none and so far they have been dead accurate in their projections. I’m excited to have brought them on and we have seen over 20% growth in our monthly revenue.

Colin Murdy, CEO & Founder of Murdy Creative Co.

‍

‍

We quickly realized the importance of taking a holistic approach.

In an ever-changing digital marketing world, we quickly realized the importance of taking a holistic approach by having one group manage everything from email and SMS to paid ads across various platforms.

The result was a coordinated strategy that focused on the growth and trajectory of our business as a whole and not by focusing too much on the results from a single channel or metric. This allowed us to scale quickly and profitably.
‍
Katie Staples, Founder of Collection Prints