From the Aplo Blog
Tips and insights from our team to yours!
Google and Yahoo have released new 2024 email sender requirements. Make sure you are compliant with these requirements to ensure your email marekting remains effective. This blog dives into what is required.
December 7, 2023
Understand the essential financial metric of contribution margin, a key indicator of business profitability. This blog breaks down its importance, calculation, and strategic applications for beginners to advanced users, empowering you to make informed decisions for your business's success.
September 29, 2023
Understand SMS marketing compliance in the USA with our guide. Learn about opt-in requirements, abandoned cart messages, and how platforms like Attentive ensure your strategy stays compliant.
August 30, 2023
Brush up on SMS marketing compliance in Canada. Our guide covers everything from opt-in requirements to CASL regulations, helping you engage customers confidently and legally.
August 29, 2023
Discover how to easily add products to your Shopify store with this straightforward guide. Perfect for those starting or growing their business, learn to create compelling listings, manage inventory, and optimize for SEO to attract and engage customers.
August 1, 2023
Explore our guide on ecommerce conversion rate optimization, covering both fundamental and some advanced strategies to improve your website's performance and boost conversion rate.
August 1, 2023
Dive into details about an amazing resource which is the Meta Ad Library. Discover how to access, search, and use insights from ads across Meta's platforms to enhance your paid acquisition creative strategy. Ideal for both beginners and advanced marketers aiming to monitor competition.
July 1, 2023
LTV is a commonly discussed metric in the DTC e-commerce world. However, one that is less commonly discussed is the velocity of LTV. In this blog we dive into the importance of improving your LTV velocity and how this will positively impact your business financially.
June 21, 2023